Andrew Allen


This month, Hike has reached an exciting milestone as we announce that we’ve raised $830,000 of funding to help make a reality of our vision to continue revolutionising the way small businesses approach SEO; by providing an easy-to-use, AI-driven, and automated platform which helps to optimise websites, enhance online presence, and grow businesses.

UK-based DSW Ventures have led the investment round with co-investment from incumbent investor, Jenson Funding Partners.

The SEO Software Made for Small Businesses

We join a line-up of companies in the DSW Ventures and Jenson Funding Partners portfolio, including Shopblocks (DSW), The Insights Family (DSW), Hurree (JFP), The Brains (JFP) and more. All of these companies have one thing in common – we’re building successful products which help scale and grow business.

The investment marks a triumph for Hike, with the investment validating that our SEO platform has what it takes to reap digital success for small businesses.

Welcome our Newest Team Members

We’re very pleased to announce that Jim Hodgkins has joined the company as Chair from his previous role as the Managing Director of ContentCal. We’ve also hired Deborah Jones as our incoming CFO, who was the Finance Director of MLS, a library management software company.

A Software That Puts SEO on Easy Mode. Simple.

Based in the heart of the UK’s Midlands, Hike SEO was born in 2017 by myself and Kieran Headley.

The Hike platform analyses the needs of each small business customer, providing them with personalised SEO recommendations and ongoing support to help them succeed on Google. 

Created out of the fact that 90% of business founders need SEO, our mission to help business owners has now grown to work with over 10,000 users spanning over 70 countries.

Accelerating Hike SEO’s Growth

This new round of investment not only solidifies Leicestershire as a leading hub for Digital Marketing but also for that of the UK. The funds will be used to further invest in developing the platform feature set, continue growth internationally, and make critical commercial and operational hires.

We become the eleventh company to join the DSW Ventures portfolio. Emma Cassidy of DSW Ventures said: “We were immediately drawn to the scale and speed of growth that Andy and Kieran had achieved with minimal capital, as well as the potential of their product in an underserved area of the SEO market. We are delighted to support such a talented founder team from another very exciting regional software company.” 

Our partnership with DSW Ventures and Jenson Funding Partners means we’ll be working closely with their market teams to develop critical strategies for growing our product globally. We’re truly excited about the years ahead as we help entrepreneurs create successful online businesses and continue to accelerate the growth of Hike SEO.

Don’t miss out on the opportunity to take your small business to the next level. Sign up here to try Hike’s SEO software and see the difference it can make for your business.

  • Pick a plan. Grow your SEO with Hike.

    Join the 11000+ small business users who trust Hike to get their website to the top of Google.

    View Pricing